Contingency Planning in Action Term Paper Example | Topics and Well Written Essays - 2500 words

Contingency Planning in Action - Term Paper Example In case the initial plan does not work out, the organization should have already identified an alternative to curb the risk (Doughty, K. 2001). The risks should first be identified and prioritized in order of the impacts they could have to the organization. Plan development should be the next step where certain guidelines such as definition of time periods should be done. The next step should be maintenance of the plan; it should be kept practical and relevant. Rephox is an organization based in India. It has its headquarters in Mumbai and a branch in Delhi. The organization has fifty employees in total, thirty of which work at the headquarters and the rest work in Delhi. It is an organization that provides auditing and accounting services. It helps its clients with cost accounting systems, preparation of financial statements, financial reporting, internal audits and services that provide assurance. The organization depends on technology for the provision of their services to clients. It has systems that protect information systems which comply with regulatory requirements. The organization provides information controls for the reduction of costs and gaining of competitive advantage. It uses professional accreditations where personnel handling the information systems must qualify. The business faces certain threats which include internet insecurity. Internet and firewall threats also exist where viruses may infect the audit systems through online services. There is also network and data insecurity threat when transferring information from the branch to the headquarters and vice versa. The organization’s systems might be hacked into and security details such as passwords and biometric controls interfered with. The wide area network for the organization may be interfered with affecting the clients’ servers. The mission of the organization is to serve public interest. This is done by contribution to development of standards and guidance of

Discuss the uses of recombinant DNA technology with respect to Essay

Discuss the uses of recombinant DNA technology with respect to medicine - Essay Example From a medical viewpoint, recombinant DNA technology can have immense potential. For example, many diseases are caused by the lack of certain genes or faulty protein production which leads to impaired functioning of important biochemical pathways. By using recombinant DNA technology to complement those defects and producing the lacking protein it is possible to effectively treat these diseases. An extremely successful example of this particular use is the case of insulin production for the treatment of diabetes. Previously, insulin for treatment used to be isolated from bovine sources, by extracting the pancreatic tissue and purifying insulin from here. However, two major problems are immediately obvious: first, this is extremely labor-intensive, yields are low and therefore it becomes expensive and quantities are limiting, thus treatment becomes an expensive option. Second, due to the exquisite specificity of our immune systems, the bovine protein is immediately differentiated from the human and this could lead to rejection by our immune system. Recombinant DNA using the human gene would solve this problem as the gene and therefore protein would be the human variety and would not be rejected. Second, since cloning is most often done in bacteria which have short doubling times, the massive amplification of the gene and therefore the protein leads to cheaper bulk production and lowers costs. Insulin therefore has become far more available for treatment with the advent of recombinant DNA technology. Growth hormone has also been successfully used this way. Another application of this technology is in the production of vaccines. Historically, the identification of antigens and the production of vaccines against them has been a laborious task. It involved purifying various protein components from viruses or bacteria after culturing them, and testing them in animal subjects to determine their antigenicity. The major problems there were, first, the difficulty in purifying those microbial toxins due to contamination, low concentrations etc., and furthermore, viruses and certain bacteria, like Mycobacterium, are obligate parasites and cannot be grown in vitro cultures in order to purify their components. By cloning their genes via PCR amplification and cloning into bacterial expression hosts, we can circumvent these issues and skip past the rate-limiting step of purification since cloning produces proteins in bulk. This strategy has been used with some success for many viruses, including the HBV virus. (Medscape). However this is not without its own problems when one looks at the evolution of viral antigens and the rate of mutation and development of new strains. Nevertheless DNA technology has speeded up the development of vaccines to a point where we now hold a sporting chance against these diseases. The technology is also used in the field of diagnostics. PCR and other DNA technology techniques are used to determine if people are carriers of cystic fibrosis genes, Huntington's disease gene and to help in gene therapy for these diseases. PCR and DNA

Essay on the the Secret Book Essay Example for Free

Essay on the the Secret Book Essay According to recent studies, self-help books – non-fiction books that offer advice for behavior modification and make explicit promises for positive change – have doubled as a percentage of all book titles since the 1970s. The increasing popularity of self-help books is an indicator of the modern societys quest to maximize personal happiness through a process of self-discovery. Self-help books are a response to a real and genuine hunger for psychological understanding and self-improvement and are part of the larger market of advice media. Readers buy self-help books seeking self-control – both as a good-faith attempt to increase their self-control and to elicit a temporary sensation that, in fact, the first step toward self-control has already been taken. And of recent years, one of the increasing self-help or spirituality books involve the teachings of New Age-ism. The New Age is a decentralized Western social and spiritual movement that seeks Universal Truth and the attainment of the highest individual human potential. It includes aspects of Occultism, astrology, esotericism, metaphysics, alternative medicine, music, collectivism, sustainability, and nature. New Age spirituality is characterized by an individual approach to spiritual practices and philosophies, and the rejection of religious doctrine and dogma. New Age practices and philosophies sometimes draw inspiration from major world religions: Buddhism, Chinese folk religion, Christianity, Hinduism, Islam, Judaism; with particularly strong influences from East Asian religions, Gnosticism, Neopaganism, New Thought, Spiritualism, Theosophy, Universalism, and Western esotericism. New Age spirituality has led to a wide array of literature on the subject and an active niche market: books, music, crafts, and services in alternative medicine are available at New Age stores, fairs, and festivals. And one of the most phenomenal publishing successes in the self-help/New Age teachings is a book called The Secret. ABOUT THE SECRET Product Details The English-language 6. 9 x 5. 7 x 0. 9 inches hardcover book is fairly lightweight at 198 pages. It was first published in November 28, 2006 by Atria Books in Australia. In the United States of America, the book is published by Beyond Words and in United Kingdom by Simon Schuster UK. Product Description Fragments of a Great Secret have been found in the oral traditions, in literature, in religions and philosophies throughout the centuries. For the first time, all the pieces of The Secret come together in an incredible revelation that will be life-transforming for all who experience it. In this book, youll learn how to use The Secret in every aspect of your life money, health, relationships, happiness, and in every interaction you have in the world. Youll begin to understand the hidden, untapped power thats within you, and this revelation can bring joy to every aspect of your life. The Secret contains wisdom from modern-day teachers men and women who have used it to achieve health, wealth, and happiness. By applying the knowledge of The Secret, they bring to light compelling stories of eradicating disease, acquiring massive wealth, overcoming obstacles, and achieving what many would regard as impossible. Content of The Secret 1. Foreword 2. Acknowledgements 3. The Secret Revealed 4. The Secret Made Simple 5. How to Use The Secret 6. Powerful Processes 7. The Secret to Money 8. The Secret to Relationships 9. The Secret to Health 10. The Secret to the World 11. The Secret to You 12. The Secret to Life 13. Biographies The Secret Revealed The first thing you need to know is that The Secret isn’t really a secret. The secret is actually â€Å"The Law of Attraction† that asserts what you think creates what you feel, and these feelings flow from your body as magnetic energy waves over vast distances, which then cause the universe around you to vibrate at the same energy level as your feelings. The idea dates back nearly 3,000 years to early Hindu teachings that like attracts like. The law of attraction, which the author Rhonda Byrne says is the most powerful law in the universe, states that people experience the logical manifestations of their predominant thoughts, feelings, and words. This gives people direct control over their lives. A persons thoughts (whether conscious or unconscious) and feelings bring about corresponding positive or negative manifestations. Positive thoughts bring about positive manifestations while negative thoughts bring about negative manifestations. The theory is very simple. Because it is an absolute law, the law of attraction will always respond to your thoughts no matter what they are. Thus your thoughts become things. You are the most powerful power in the universe simply because whatever you think about will come to be. You shape the world that exists around you. You shape your own life and destiny through the power of your mind. To quote some of the teachings in this book are â€Å"Thoughts are sending out that magnetic signal that is drawing the parallel back to you. †Thus there is no such thing as accident or coincidence; it is you, the individual, who brings misery on yourself because of your toxic thinking. But the good news, if you can alter your thoughts, and therefore your feelings, you can actually cause the universe around you to vibrate at a positive energy level and the desires of your heart will come to be realized! All you have to do is Ask — Believe — Receive. You just have to visualize what you want, feel good about it, and then ask the universe — and whatever you can imagine can be yours. It is like having the universe as your catalogue and you flip through it and go, ‘Well I’d like to have this experience and I’d like to have that product and I’d like to have a person like that’ †¦ It is you just placing your order with the universe. The law of attraction was the power, the author argues, behind geniuses such as Plato, Newton, Beethoven and Einstein. In this book too, she has also gotten quotes, experiences and support from the whos who of the self-help industry, including John Gray, author of Men Are From Mars, Women Are From Venus, and Jack Canfield, who wrote Chicken Soup for the Soul. Jack Canfield, provides an excellent example of the ask-believe-receive system where he tells us that he visualized earning $100,000 (even writing the desired amount on a bill worth far less and tacking it to the ceiling above his bed) and focused his mental energy only on the goal of attaining the money. He tells us that he had absolutely no idea how he was going to get the money — he simply focused on believing that he would get the money, somehow. But how? For four weeks he had no breakthrough ideas but then, one day in the shower, he remembered that he had written a book and, if it was published (particularly if he sold 400,000 copies and he made a quarter on each) he just might achieve his financial goals. Of course the book was published, and the results were only a few thousand dollars shy of 100,000 dollars. And this is just one of the many testimonials in this book called The Secret. The Story Behind The Secret It is not a secret now that The Secret is a publishing phenomenon of recent years especially for in the non-fiction self-help category. This small book, with a parchment-brown cover engraved with the image of a red wax seal, debuted in 2006 and since then it has sold over four million copies worldwide and has been translated to 38 different languages. The Secret began as a DVD which came out end of 2004. Rhonda Byrne was a television producer in Australia in 2004 when the death of her father led her to discover ‘the secret’, which is her term for what is commonly known as the law of attraction. Her discovery was mainly caused by the 1910 book The Science of Getting Rich by Wallace Wattles. Wattless book struck such a chord with Byrne that she plunged into a crash course in Western, Eastern, ancient and modern thought, devouring hundreds of books and articles in just two and a half weeks. Inspired, she flew to the States in July 2005 and began lining up people to interview; the film was finished six months later and she began trying to find an Australian network to air it. The top-rated Nine Network was intrigued by her proposal, but the finished film struck Len Downs, the program manager, as just a whole range of talking heads giving their basis of the secret of life. It eventually ran in Australia just a few weeks ago, and, says Downs, it didnt do all that well. But armed with the law of attraction, Byrne was confident things would work out. A Web company situated just blocks away from her office in Melbourne had a technology for distributing streaming video over the Internet. In March 2006, her site (http://thesecret. tv) began selling downloads and DVDs, one of which found its way to Cynthia Black, president of the New Age-oriented publishing house Beyond Words saw its potential and by late November the book was in the stores and the rest as they say, is history. PURCHASING THE SECRET The Secret books are available at all major bookstores, online bookstore and through its official website. It is usually placed in the Health, Mind Body - Self Help category or Religion Spirituality - New Age category. At most of these major bookstores, The Secret books are placed most prominently on the shelves. Due to it being constantly on worldwide bestseller lists for non-fiction books thus the title is prominently displayed in the bookstores should the bookstore have a bestsellers display section. Its average retails price for cash carry stores are $23. 95 in the United States; ? 12. 00 in United Kingdom; and MYR79. 90 in Malaysia. While its average retail price for online purchases are $14. 00 and ? 12. 00 in United States and United Kingdom respectively. PROMOTING THE SECRET After the phenomenal success of the The Secret DVD, it made sense for it to be turned into a book and what better way for the marketers to embark on promoting the book than playing up the hype of the movie and using the popular internet marketing tool such as the viral video site YouTube. The book was marketed with an online viral video campaign focusing on wealth enhancement. The short video clips showed testimonials from readers of the book and practitioners of the secret claiming that the technique brought them wealth, cured sickness, and brought about a general life-change. The video clips do not disclose what the secret is, where it originated from or how it can be practiced, but rather pointed viewers to the website for both the book and film. Thus hooking the viewers and made them all the more intrigue by the claims made by the author in the book. As for packaging and promotional material, the book also played into the consumers’ senses by trying to showcase that the secret originates from the cosmos. The cover prominently displayed a parchment-brown cover engraved with the image of a red wax seal (see Appendix 1) to indicate it is somewhat a book from the olden days and in the inside pages, the background design are a field of stars, and various shots of the universe thus adding mystique to the claims and the practice. However, the most savvy and most probably the ultimate gambit of the book is to call it The Secret. To quote Mr Donavin Bennes, a buyer who specializes in metaphysics for Borders Books, We all want to be in on a secret. But to present it as the secret, that was brilliant. † Thus the name evoke a sense of intrigue to readers who are looking for something magical or perhaps easier tool for them to understand and to fully live their lives. Another smart marketing move made by the publisher was to have it endorsed by well-known and highly popular worldwide celebrities. The book got its first break in the US when Ellen DeGeneres featured it on her show. And when Oprah Winfrey decided to run a show on it, although it was already a big success, the sales ballooned up much more. Oprah Winfrey first featured it on Feb. 8 2007 and according to Nielsen BookScan, the book had sold 18,000 copies the week before. During the week of the show, sales rocketed to 101,000 and when the show did a follow-up on Feb. 16 2007, the sales that week reached 190,000. With the success of the book, the publishers decided to create more spin-off titles, which they call The Secret tools. There are now The Secret to Teen Power (see Appendix 2), The Secret Daily Teachings (see Appendix 3) and The Secret Gratitude Book (see Appendix 4). Not only that, at its official website there are also ‘gifts’ for the readers such as visualization tools, The Secret memory game, wallpapers, ebook and blank checks (see Appendix 5) which goes hand-in-hand with the teachings of the book. THE SECRET S. W. O. T ANALYSIS Strengths 1. The intriguing title. As elaborated above, the title play a major role in inciting readers’ interest in the book. 2. The cover design. Alongside its intriguing title, the odd-shaped book with its olden-days personification invoke a sense of mystery that is definitely eye-catching and surely pique a person’s interest while browsing the shelves at a bookstore. 3. The content is an easy read with its simple language and peppered with inspiring testimonials from many men women who has experienced the use of the secret plus personal experience quotations from the the whos who of the self-help industry. 4. The savvy marketing ideas of the publishers that has created the hype that constantly raise awareness of the book. 5. Endorsement by high-profile influential personalities that are recognized world-wide certainly helped boosted its sale internationally. 6. Constant high-placing in best-selling charts, most probably due to the savvy marketing ideas of the publisher and as the  long-term effect of the celebrity associated to the book especially Oprah Winfrey. Weaknesses 1. The selling price in Malaysia of RM79. 90 is definitely a setback to potential buyers as the price is rather steep for many people especially for books in the self-help category. 2. The book is not available in paperback form thus some book buyers are not keen on buying hardback cover books due to its steeper price or its slightly heavy weight. 3. The content is not something that is unique and there are many similar teachings that one can get in many other books thus it does lack a little originality. 4. As typical with many New Age teachings, the content of the book has garnered much criticism which try to debunked the book’s teaching as merely hype, mumbo-jumbo or just plain illogical. 5. The book has to complete with many other form of self-help books available that are cheaper, more accessible and from much more renowned authors (Paulo Coelho, Eckhart Tolle, Anthony Robbins) Opportunities 1. Publishers could promote to younger readers especially The Secret for Teens book first and therefore will garner their interest in the main book The Secret. 2. Use the The Secret movie to lure potential readers as there are those who would like to have to book in hand as a way to look back or do revision which is harder to do with the dvd. 3. Offer a cheaper paperback form, thus the book is able to be sold at a cheaper price and therefore garner many more readers. Threats 1. With the easy access to internet, potential readers might decide to check out what the book is about online and thus stumbling on the many critics that the book has garnered. This in turn can make them believe the critics before actually reading the book, thus will result in loss of sales. 2. Like many other things in life, people are apt to stumble upon a new idea for a book or a belief that could help the world, thus there will be brand new books in the future that will probably come with a much more savvy marketing approach and thus will affect the interest of the people about The Secret! THE SECRET CONCLUSION The Secret is a phenomenon and it is likely to become one of the best-selling self-help books of all time. Venture into your local bookstore or look around you while waiting at an airport, and youre bound to see people reading it and absorbing it. They will not just be people who consult astrologers and who listen to Tony Robbins tapes, but normal, average people like the ones who live next door to you. There are almost 1400 reviews of the book printed at Amazon with an average rating of 3. 5 out of 5. The breakdown of those scores is interesting: fifty-two percent of them are 5-star, thirteen percent are 4-star and twenty-one percent are 1-star. This means that the majority of people, the great majority even, believe in at least some aspects of the books premise and teaching. They believe in the law of attraction. The one problem that The Secret poses is that it simplifies and speculates way too much and there are a quite a significant level of moral defects, the lack of scientific backing, and the various philosophical shortcomings, how is it that a significant number of people still believe there’s something to The Law of Attraction? Part of the reason must certainly be the powerful testimonials coming from celebrity figures such as Oprah Winfrey, a woman who attributes her success to her mighty powers of attraction. Of course, thats a long way from the simple model of Ask-Believe-Receive. In most peoples lives, positive thought leads to success only through the transforming medium of action. But as the author Rhonda said in an interview, she just wants to bring happiness to everybody. Thats the reason it all began. And to her credit, she does bring happiness to many people worldwide and surely there is nothing, in principle, wrong with thinking about what makes you happy.

Rawls Notion of the Political and the Realism View

Rawls Notion of the Political and the Realism View Bree Dela Rosa   Rawls Political Concept and the View Associated with Realism Introduction John Rawls in his work sought to capitalize on the concept of justice; enabled by his exploration on The Theory of Justice. As discussed by Rawls, the bone of contention when it comes to the aspect of the truth is that; the principles of justice in the structural dimension of the society are the main guidelines.[1] Getting back to the main idea which is the political aspect, there is an intertwine between the concept of justice and the political aspect. Rawls noted that to attain an upper hand in the political arena; there is a collision with the discussed principles of justice.[2] On the liberties that the citizens of a particular country are endowed to; political independence is one of the same. Political freedom gives a citizen the right to participate in a voting exercise, and also, can be a participant in elective public positions.[3] Political liberty is one of the political reasons that the same citizens get to enjoy. Realism, as highlighted, is a phrase that enjoys a broad ra nge of definitions.[4] The different usage it has is in the various areas such as; art, moral philosophy, politics among others. It is important to note that realism involves adorning in a particular attitude towards the world, to focus on the most salient dimensions of a given situation, whether or not they conform to our preferences or desires.[5] Through the in-depth study of the film Glory, it shall be possible to determine the differences that exist between the political aspect and realism. The shared thoughts of Rawls opined that a society based on ideologies of politics is that where the citizens get to enjoy the outlined political liberties which are free from ambiguity.[6] All the people despite their political inclinations, races, sexual orientation or even religious affiliations are to enjoy these political rights. However, in the Edward Zwick-directed film Glory, this is not the case. There seemed to be some alienation when it came to the enjoyment of the liberties endowed to the citizens and especially those partaking in the 54th Massachusetts Volunteer Infantry.[7] All the soldiers and army personnel participating in the field were bound to receive their provisions and personal effects from their heads charged with that duty by the government. Robert Shaw in the film Glory unearthed that black soldiers were discriminated upon and even denied basic items such as the shoes. It is important to know that as determined by a particular author; realism is frequently employed as a term to describe approaches that focus on the sources, modalities, and effects of power.[8] Therefore, realism augurs easily with the various slots whether in leadership or the political arena. Besides, realism aligns to the realpolitik, which is a subject of both the military and political power and which finds unworthy the steps that would bring changes that ensure that there is progress on the global front.[9] In the film Glory, there are obvious stumbling blocks to the initiation of the changes that would provide the relative deduction of the racism menace and the ill treatment of the slaves. The federal government was itself, in fact, paying the black soldiers lesser amount compared to that given to the white soldiers.[10] The soldiers under the command of Shaw were being denied personal effects such as shoes due to their race. Some of these black soldiers who had joined the co mbat were former slaves. Despite having been soldiers for the primary purpose of participating in the battlefield, there was no awarding of black soldiers with a chance to do so. Instead, treatment as manual laborers was the order of the day. Another political notion offered by Rawls is that a society that is politically ideal is that in which there is some economic balance where those that are in socially unjust position are also able to live comfortably. This economic balance in a practical manner involves ensuring that the society is economically just where the haves and the have-nots get access to basic social amenities. In most communities, striking a balance in the distribution of resources among these two groups is considered a big challenge. The large gap existing evidences the situation between the wealthy and the have-nots. This gap between the rich and the have-nots continues to widen since the rich become richer while the poor become poorer. The disparity between the haves and the poor is because of the uneven sharing of resources. Among the needy in the society, there are fewer resources, and in other scenarios, these resources do not exist. The film Glory apparently pictures this kind of setup present in mos t communities. There is a major disparity in the economic resources at the disposal of the white soldiers and the black soldiers. Payments to the black soldiers are lesser than that of the white soldiers; where they get $10 in a month and their white counterparts receiving $13 during the same duration.[11] Also, the film depicts a picture where there is a subjection of harsh conditions on black soldiers. In totality, economic imbalance characterizes this society of members of the troops, which is the contrary of what Rawls advocated of a politically ideal society. Realism in the political angle as highlighted is not a new subject in general.[12] In a bid to make a comeback to the aspect of realism; one of the main areas eyed was the political philosophy and the normative political theory. Realism, in particular, is deeply entrenched in political philosophy.[13] In matters about the realism in political philosophy, it involves a roughly spoken manner. Besides that, its main area of interest is not in how people are supposed to act in an ideal or rational situation, what they are to vest their desires in or even the types of individuals they are meant to be. In fact, its primary interest is the operation of the social, economic or even political functions in a given community at a particular point in time. Another bestowed on the same is what moves members of this community to act in certain situations. There is a painting of this angle of realism in the film Glory. The 54th Massachusetts Volunteer Infantry is the particular circumstances at a p articular point in time of the members of the soldiers fraternity. Operations of the social, economic and political functions of the community of the troops depict realism in political philosophy. Socially, the black soldiers were considered to be in a cluster different from their white counterparts. There is outright discrimination in the job description, overall treatment, and even remunerations. The treatment of the black soldiers in this quarter was a clear reflection of the reigning political era. Therefore, fuelling of these actions against the black soldiers was by the federal government and the political class inclusive. The political ideas that Rawls had differed from the real situation that was on the ground. In fact, there was an intriguing disparity between political compliance and the political reality.[14] These emerging differences are the ultimate case scenarios in most situations and the one provided by the film Glory is no different. Shaw aggressively campaigned for the proper treatment of the black soldiers that he was commanding. Despite his desire for a perfect situation for these black soldiers, this would not be the case as the reality was that there was a deep entrenchment of racism in this particular society. In conclusion, there are standing differences in the political notion that Rawlings sought to communicate and the aspect of realism. There was a significant evidence of these different points in the film Glory. These differences provide a stable ground for the Rawls political notion and realism both on an independent framework. Bibliography Bell, Duncan. 2008. Political Thought and International Relations Bird, Colin. Ethics and Analytical Political Philosophy Broderick, Mathew; Washington, Denzel; Elwes, Cary; Freeman, Morgan. Glory. Dir. Zwick, Edward. The United States. TriStar Pictures. 1998. Retrieved from https://www.youtube.com/playlist?list=PLZbXA4lyCtqr4OBF9B8fwe1WxcCTRARKM Philp, Mark. 2012.   Realism without Illusions. DOI: 10 1177/0090591712541723 Rawls, John. 1971. Justice as Fairness [1] Rawls, John. 1971. Justice as Fairness. Pg. 1 [2] Ibid, pg. 4 [3] Ibid, pg. 8 [4] Bell, Duncan. 2008. Political Thought and International Relations, pg. 1 [5] Ibid [6] Bird, Colin. Ethics and Analytical Political Philosophy. Pg. 22 [7] Broderick, Mathew; Washington, Denzel; Elwes, Cary; Freeman, Morgan. Glory. Dir. Zwick, Edward. The United States. TriStar Pictures. 1998. Retrieved from https://www.youtube.com/playlist?list=PLZbXA4lyCtqr4OBF9B8fwe1WxcCTRARKM [8]Bell, Duncan. pg. 1 [9] Ibid, pg. 2 [10] Broderick, Mathew; Washington, Denzel; n.p. [11] Ibid [12] Philp, Mark. 2012.   Realism without Illusions. pg. 2. DOI: 10 1177/0090591712541723 [13] Ibid, pg. 2 [14] Bird, Colin, pg. 22

Cinderella vs. Danielle de Barbarac Essay -- essays research papers

Cinderella vs. Danielle de Barbarac   Ã‚  Ã‚  Ã‚  Ã‚  Throughout history, women have been portrayed as the weaker sex. Truthfully, many women are just as physically and emotionally strong as men. Cinderella’s strengths have been shown in the movies Ever After and Cinderella. In Ever After, a woman lost the only person that she ever really loved, but later found true love through the hardships of her lonely life. In Cinderella, a woman eventually found the love that she had always dreamed of throughout her slave-driven life. In both versions of this classic tale, Cinderella is strong, self-reliant, and fearless.   Ã‚  Ã‚  Ã‚  Ã‚  Cinderella’s true strength was shown in Ever After and Cinderella. One major part in both versions is that Cinderella attends the Prince’s ball alone. In Ever After, Danielle was persuaded by all of her friends to go to the ball, against her stepmother’s wishes, in order to tell the Prince that she is really a peasant girl. She was only pretending to be a countess to save a friend’s life. Danielle’s friend, Leonardo DaVinci, finally said to her, â€Å"If you don’t go, the Baroness wins,† (Tennant). This changed Danielle’s attitude because she was not about to let her stepmother win. In Cinderella, Cinderella just wanted to go to the ball because she had always dreamed of it. The Prince’s invitation said that every girl in the kingdom was allowed to come to the ball, so Cinderella thought that she was going to be able to go too. Aft...

Taco Bell Not Real Mexican Food in The Great Taco War :: essays research papers

RR - â€Å"The Great Taco War† The Real Deal Mariah Carey is one of the top pop singers in America today. On an average, her CD’s sell for fifteen dollars. However, many find it easier to purchase a â€Å"knock-off† for a cheaper price than to purchase the real thing. For instance, an individual can purchase the exact CD at a local flea market for five dollars and save the extra ten dollars for something else. In the short story, â€Å"The Great Taco War,† Jose Antonio Burciaga informs readers that fast food industries like Taco Bell do no sell authentic Mexican tacos. He urges readers to purchase tacos from taquerias because unlike Taco Bell, their food is â€Å"real† Mexican food. In the beginning, Burciaga provides a brief history when Taco Bell was established. First starting in Mexico City and then spreading throughout the United States, the chain sold â€Å"mild imitations of the real thing† (382). Many Mexican businesses and people protested against Taco Bell because unlike homemade tortillas made from hand, they used â€Å"prefabricated hard tortilla shells† (383) that tasted nothing like real Mexican tacos. Additionally, the restaurant also combines food and makes up names so that it appears different. From Enchiroto, a combination of a burrito and enchilada, to Cinnamon Crispas, known as bunuelos, Burciaga points out that â€Å"the Taco Menu can be a mystery if one is not familiar with the renamed food items† (383). Lastly, the author informs readers that compared to Mexican food, Taco Bell’s food is cheaply made. Upon visiting a local Taco Bell restaurant, Burciaga orders a menu item and begins to consume the taco when he notices that the â€Å"meat was lukewarm and the cheese and shredded lettuce were cold.

Comparing the Presantation of Conflict in the Charge

Compare the presentation of conflict in ‘The Charge of the Light Brigade’ by Alfred Tennyson and ‘Anthem for Doomed Youth’ by Wilfred Owen. Alfred Lord Tennyson and Wilfred Owen are both poets who write about the conflict of war and its victims. ‘The Charge of the light brigade’ written by Lord Alfred Tennyson, it is based on a disastrous and real event that unfolded in the frimean war. The poem was written as a memorial for the numerous soldiers that died in the war. However the ‘Anthem for doomed youth’ is a sonnet written by Wilfred Owen.He writes about his feelings for the young men that he fought with on the front line in the Somme. Firstly, in both poems we are presented with imagery revealing the reality of the wartime battlefield this is called aural imagery. In ‘The Charge of the Light Brigade’ the words â€Å"into the valley of death† are used, this is a metaphor suggesting that the Light Brigade charge d themselves to their death, this shows the fierceness of battle and how people many people will died.The words â€Å"charge for the guns† proposes of the certain death that the soldiers will meet and how suicidal this charge is, it also suggests the madness of the war. Tennyson says â€Å"cannon to right of them, cannon to the left of them, cannon in front of them† this shows the confusion through the soldiers and the fierce fighting that is happening in this war. Whereas, in Owens poem ‘Anthem for Doomed Youth’ the more graphic and hurried side of war is shown.Owen uses the words â€Å"for these who die as cattle† suggests the soldiers are abandoned in their own death and there is no way out, it could also suggest that they are sent to be slaughtered just like ‘cattle’ this proposes the tragedy and casualties of war. The words â€Å"monstrous anger of the guns† implies that the soldiers are scared of the guns and by likening th e guns to monsters; this is showing the soldiers are young as it is typically children who are scared of monsters.Owen also uses the words â€Å"hasty orisons† this shows how the dead are not cared for and given an inappropriate burial, and it also shows the speed and rushed tone of war. It could also suggest the people who are praying are not only praying for the dead but also praying for their own lives. Tennyson presents the realism of war as a desperate place where heroes are born, he does not show the reality of war, which might be due to the fact he has not experienced it himself. In contrast Owen presents the reality of war well as he shows the gruesomeness and bitter sadness of war using aural imagery.In Stanza two of ‘charge of the light brigade’ Tennyson writes ‘O the wild charge they made! ’ this shows the recklessness of the charge as Tennyson states the word ‘wild’ and also the pointlessness of the charge, Tennyson uses the word ‘made’ this shows it was in the past and we remember the past like we remember the dead soldiers. Owen uses the phrase ‘No mockeries now for them, no prayers nor bells’ this illustrates how critical Owen is of religious ritual. The phrase ‘passing bells’ could also suggest that the soldiers never got a proper burial.In Tennyson’s poem he exclaims ‘honour the charge they made, Honour the light brigade’ this indicates that Tennyson is ordering us to remember them for what they did for their country as they are already dead but on the other hand, in Owens sonnet he says ‘And each slow dusk a drawing down of the blinds’ this points out that every night as the sun goes down the soldiers family waiting patiently for them to come back, ‘slow dusk going down’ could represent their patience and hope lowering. Thirdly, in both poems there is use of aural imagery or onomatopoeia.We see this in Owenâ€℠¢s sonnet as he writes ‘rifles rapid rattles’ this is also a metaphor; he says this to create an atmosphere and give us a feel of what it’s like on the battlefield, later in the sonnet he also states ‘the shrill, demented choirs of wailing shells’ this makes the atmosphere horrifying as we assume that screams are caused by pain or fear but in this case they have already got pain before the bullet has even got to them, this is because they have been traumatised by the intensity of battle.In Tennyson’s poem he uses the phrase ‘Volley’d and thunder’d’ this is used to show how the bullets where sent back and forth with some cannons in between representing the thunder I could also represent the one smaller army being bullets and the more powerful army being the loud prevailing army, ‘thunder’d is a use of apocalyptic imagery which is a way to describe the disaster of war as we associate thunder with danger an d authority.As well as the above Tennyson also uses the phrase ‘storm’d at with shot and shell’ this shows the confusion of war and the low visibility it relates back to the above quote as thunder comes in storms which could mean that the cannon shots come in packs, the word â€Å"shot† and â€Å"shell† are a violent, noisy, destructive force that that could be thought about in a storm. In both poems both poets use rhetorical questions in their poems, Tennyson says ‘Was there a man dismayed? this gives us an insight into the heads of these soldiers, trying to imagine how it must feel to charge into death head on. Tennyson asks if any of the soldiers were ‘dismayed’ which means to lose your courage or to be overcome by terror. The soldiers were going through hell on the battlefield and it would be a pretty normal reaction for the circumstances that they were in. On the other hand in Owens sonnet his asks about remembrance as he sta tes ‘What candles may be held to speed them all? this could mean a more general question like ‘what rituals can people possible perform to help these soldiers pass on peacefully? ’ these could be Rituals like lighting candles in church. This means we could than say that ‘these candles’ is a metaphor for the larger ceremonies we hold when to honouring those killed in action. As well as Owens question about remembrance and honouring Tennyson last question is also, as he proposes the question ‘When can their glory fade? he is trying to say ‘when wont they be known as legends’ as they have fought for their country when they were outnumbered one to a hundred but they did not oblige, they risked certain death for all for one cause. In conclusion, both poets have written their poems to convey the tragedy of war and to emphasise the importance of remembrance. I feel also wrote their poems to honour those who risked their lives and most had their lives taken for their country and queen. This makes the audience reflect on war as the poets have created a mental picture of the horrific scenes of war.

The Communication Revolution: Blessing or Burden

The twentieth century has seen a remarkable revolution in communication and information technologies. But whether the fruits of this revolution are a boon or a curse is a moot point. Development of Thought: The technologies of information and communication have made impressive advances. The Information Revolution did not begin in our century. It began when the hunter painted pictures of animals on the walls of his cave. The nineteenth century saw the advent of the telegraph, the telephone and the camera along with the development of the automobile. But it is in our century that the giant leap was made into the sky with the help of the aero plane, radio, television, satellite communication and planetary travel. Man can now hear, speak and see at the speed of lightning. While it has brought people together and fostered a feeling of global village, it also provokes fears of cultural invasion and invasion of privacy. The dilemma of the phenomenal advances of communication is at one level to find out how much of entertainment and consumption produce true contentment and at another to discover how much of information yields true wisdom. But like every other invention of man, the Communication Revolution has its uses as well as misuses. Conclusion: Technology and the way of life it has ushered in. is as much a burden as a blessing. It has brought as much problems as it has benefits. Ultimately it is by cutting down human wants that happiness can be achieved. It has been an eventful century, a century which has witnessed the collapse of the European empires that had held the various continents under their sway, a century in which another empire rose and fell the Soviet Union, a century in which the atom was split and its awful potential demonstrated, proving that the smallest of small can be more powerful than the biggest. But the nuclear bomb is not the only symbol of the century. There is yet another the microchip, also small, also potent, which bears out the poet's averment that the world can be seen in a grain of sand and eternity held in the palm of one's hand. The technologies of information and communication have made impressive advances. The Information Revolution did not begin in our century. It began when the hunter painted pictures of animals on the walls of his cave; it took a step forward when speech was invented and a further one when early societies carved symbols first on stone, then on pottery, papyrus, palm leaf, birch bark, cloth and paper, to record individual impressions and feelings. Then came printing by wooden blocks and later by movable types and identical copies could be prepared of communications and books. The power of books was recognized quite early. The Vedas were books, the Dharmapada was a book, the Bible was a book, the Kuran was a book. They bore out what Bacon said of books that â€Å"they cast seeds in the minds of others, provoking and causing infinite actions and opinions in succeeding ages†. The book was not the vehicle only of safe and comforting ideas but ideas that could and subvert authority and prevalent norms. That is why the Church and the State devised censorship and book burning even before books were mass produced by the simple that Gutenberg and his followers conceived. The communication giant grew up in the nineteenth century with the advent of the telegraph, the telephone and the camera along with the development of the automobile (The steam locomotive had been assembled a century earlier). But it is in our century that the giant leap was made into the sky with the help of the aero plane, radio, television, satellite communication and planetary travel. Man can now hear, speak and see at the speed of lightning. He has at his command machines which have extended the capacity of his memory and is speed of recall a million times. Entire which normally would have required multi-storey buildings libraries can now be stored in a cabinet? The must complex sums can be solved in the wink of an eye. There is a direct relationship between communication and quality of life. There is no disagreement over the fact that information and communication are vital input for any security. The role of communication in health care, family planning and many other aspects of the quality of life cannot he exaggerated The knowledge base (science and technology) is the most important thing in the present day society and so how knowledge is spread and made use of by various sections of the society becomes an extremely crucial consideration. This places immense responsibility on the groups/agencies, particularly development agencies and action groups, who collect information, analyze and then communicate it to the society. Those for whom the developmental programmes are meant should have full information about the various projects and programmes launched for their benefit by the government. Modem mass media (television, radio, VCR/cable TV, print media, etc. ) have proved to be of great potential in information transfer, motivation, agenda setting, training, mobilization and feed-back and feed-forward loop. The needed techno logy is available and what we need is imaginative software and the use of media that can address both demand and supply issues. Communication strategies have the ability to narrow down the socio-economic gap between the various segments of the society, even without major structural changes at the macro level. However, Mass communication has been used as well as misused. Radio and television have been praised for their contribution to making participatory democracy meaningful. But in their early years, they also presented a temptation to the State to use them for the implantation of qualities, of attitudes that it considered most desirable. The attitude most desired, whatever the complexion of the State in terms of its objectives, was docile acceptance. Hitler and Goebbels used radio to propagate doctrines of one race, one nation and one leader. And in the eastern end of Europe, the communists used their radio and television for thought control, evoking in George Orwell the terror and the nightmare of the Big Brother watching every citizen. Thirty-five years and many million deaths after Orwell wrote his â€Å"Nineteen Eighty Four† came the real 1984 and found the Big Brother sadly sapped of his certitude. And in another six years he was gone. The larger question is what caused this disintegration. The cause obviously is the failure of the economic system of the Eastern bloc to provide the goods to meet the needs which no amount of propaganda could cover up. In making the citizens aware of this failure of their masters, satellite communication had a major role to play. Once satellite television began to rain down pictures of everyday life in the â€Å"decadent† capitalist countries, Soviet citizens could not but compare what they had been told with the evidence of their own eyes. Satellite communication made censorship and travel restrictions in fructuous. The success of the Soviet educational system (in striking contrast to the failure of its economic system) had meanwhile produced millions of people who could think for themselves, although they lacked the courage to speak out what they thought- And now satellite technology enabled even the child to proclaim that the emperor wore no clothes. Communication today is the ultimate empowered whom no emperor can withstand. It is not to be imagined that television has always and invariably been the good angel carrying the gift of freedom Not has it turned out to be the universal educator that some of its pioneers had hoped it would be. In our country, and in a large number of country, television like its elder sibling, the cinema, has been the seller of impossible dreams. If it provided only escapist fare, the indictment would be mild. What it does, unfortunately, is to extol a violent way of life and also to foster an insatiable consumerist appetite. Media organizations claim that their function is information, education and entertainment. But the mix changes depending upon the seriousness of a particular institution. Totalitarian states (including the larger number of fundamentalist societies, which burn books and issue decrees for jailing and killing authors), do as medieval Christian church did, ordain a totally political role for the print and electronic media. In democracies, the media are free to criticize established institutions and they assist the process of open self-examination which is the essence of self government. But in the world in which communication technology is becoming increasingly expensive, journals, radio and television are becoming steadily more dependent upon big money. The cost of production of a newspaper today is several times more than the price at which it is sold. The difference plus the profit have to earn from advertisements. And advertisements are not an ally to self-examination). A few newspapers of known standing may be able to withstand the pressure of the advertiser, as well as of the State, but the weaker, the needier and the more opportunistic go along. Television is more glaringly involved with big money, having largely become a part of big entertainment rather than of enlightenment. An American tycoon was candid and picturesque in proclaiming that a television franchise was just a license to print one 's own money. Because of its emphasis on diversion, television. In the opinion of some social scientists, is engineering a new kind of illiteracy of the literate, to whom a five-minute treatment of a problem gives the illusion of adequate knowledge and discourages any effort at a more painstaking study. Likewise the availability of machines that store information and disgorge it at the touch of the button subtly alters one of the basic functions of memory- internalizing facts', perceiving, and priorities and crystallizing insight. Television has been called the chewing gum for the eyes. The same charge was leveled earlier at films. Yet we know that serious cinema has produced great works of imagination. It has even been said that cinema is the creative medium of our century, as novels were of the nineteenth. But if we praise books, we are ready to concede that very few books, in fact, are the precious life blood of master spirits. Nine-tenths of the books that make their way to the best seller list are monuments to the triviality of popular un-taste. Yet the chewing gum theory sums up what happens when a medium of culture contends itself with being a medium of entertainment. It has been pointed that the three major television networks of the United States-CBS, NBC and ABC- have not sponsored a Shake spear play or even a series like Kenneth Clark's ‘Civilization' in fifty years. Yet it is another television organization, BBC, which is praised for doing so. Therefore, the failure should not be put against the medium as such but the attitude of the managements of certain media institutions. The anomaly of high-technology communications is that instead of building communities it contributes to disquiet. Yet it would be dishonest to deny the power to television (and documentary films to perform the job of reportage and enable it to be an eye-witness to the history in the making. The same American networks which have been criticized for their neglect of mind enrichment have shown (and aroused) intense concern for social problems like racial disparities and community neglect. Television ranks alongside the press in being a political watchdog. The same relationship that exists between politics and the press exists between politics and television. The importance of a free press for the functioning of democracy was underscored by Thomas Jefferson when he declared long before modern newspapers with a mass reach had evolved. That if he were asked to choose between government without newspapers and newspapers without government, he, would choose the latter. Millions today seems to have actually made that choice. The major positive point of the communication revolution is that it has brought people together and fostered a feeling of a global village. Some of the minus points must also be taken note of. The very trend towards the internationalization of the human being provokes fears that identities are being affected, that specific cultures are in peril. The same technology of satellite communication which has been the bearer of the message of personal freedom seems as a fomenter of fissions in many societies. â€Å"The dilemma of the phenomenal advances of communication is at one level to find out how much of entertainment and consumption produce true contentment and, at another, to discover how much of information yields true wisdom. Is right to regard modern communications as a blessing which has turned- into a burden? Is there anything that can be done? Of course, there is. The starting point is to transfer television, at least partially, from a boredom-killing but money-making business to the realm of education which is universally accepted as a social responsibility. Governments have proved inept in using television for this purpose. Private enterprise does not care. There must be a more serious attempt to devise organizational forms, Public Broadcasting Systems, which are under real popular and not governmental control, which are charged with the task of using television for enlargement of people's minds. Which are endowed with adequate resources to perform that function, which have links with the universities and the Arts, and which run parallel to commercial television but are not measured by the mundane actuarial yardstick. It is difficult to forecast, or even speculate in H. G. Well's manner, what new discoveries the next century might bring in the various realms of science. It is an even more daunting task to indicate how the hound that has been unleashed can be controlled again. As the awareness grows that technology and the way of life it has ushered in will pauperize the non-renewable resources of the world. Science has lost its overweening self-assurance. Realism may force us all to adopt what the sages have all along counseled that a sure way to human happiness is the simplification of wants. Preserve Articles is home of thousands of articles published and preserved by users like you. Here you can publish your research papers, essays, letters, stories, poetries, biographies, notes, reviews, advises and allied information with a single vision to liberate knowledge.

Task C- Career Pathway Essay

Complete level 2 certificate children and young people’s workforce To complete the level 2 certificate I need to take a maths, English and ICT test. I also need to be working in an appropriate environment. To help me achieve this qualification I will need the support of my tutor. I can also utilise my work colleagues particularly those who are more experienced and qualified. I can use the internet for researching and also textbooks e.g. Heinemann level 2 certificate children and young people’s workforce book. I will also have to gain a first aid certificate to complete this qualification. Complete level 3 certificate children and young people’s workforce To complete my level 3 certificate I will have had to pass the level 2 qualification. To complete this I will need to use the internet and books for my research. I will again have the support of a tutor to guide me through and would be able to ask work colleagues for help. This may then provide me the opportunity for a promotion at work because as a level 3 I could be a room leader. Foundation degree in early years To be able to study for a foundation degree in early years with The Open University you need to work in a registered early years setting and you must be over the age of 18. You need the agreement and support of your employer before registering. You must also be able to work with groups of 3 or more children on a regular basis. This degree helps build knowledge on children’s development and learning. It also teaches practical skills like planning, assessment and teamwork. To complete this degree I would use the internet for research. I could also use books e.g. Early Years levels 4 & 5 and the foundation degree by Francisca Veale. Progress to a management position in a business To progress to a management position I would need my level 2 and 3 certificates in children and young people’s workforce. It would also be beneficial to have a foundation degree in early years to show that I have a good understanding and knowledge of the early years. I would also need experience in a workplace and to show good teamwork and communication skills.

Is Our Country Too Small to Sustain so Many Professional Sports Teams Essay

Is our country too small to sustain so many professional sports teams? This question is being asked and written about a lot lately. New Zealand sport is fairly strong in places but there are a lot of negatives. But many great sporting triumphs have come out our tiny sports crazy country. But it is debatable wether or not provincial sport is going well at the moment. Teams are dropping out of competitions and are running out of money. On the other hand our country has had some great sporting milestones and our provincial sport is a stepping-stone for some of our world-class athletes to make their mark on the world. Firstly many provincial teams are losing money or are in debt. This either forces teams to drop out of an upcoming season or completely fold. For example the Otago Nuggets had to drop out of the NBL (National Basketball League) in 2009 because of financial reasons. But thanks to their major sponsor Oceania Gold they are back in the League. The Otago Rugby Football Union who over four years lost nearly $4 million and have just announced they may go into liquidation and miss the 2012 ITM Cup. This all starts because unions are spending more money to buy players, coaches, staff, flights and accommodation than what they can afford. With teams going into debt they cannot afford to buy their star players, buying star players maybe good for the team in the short run but can end badly in the long run. This is bad because with a team pulling out does not give locals the chance to get recognised on the big stage where their career could start. This is also bad for big sports fans in a region, as they do not have a team to support. With all the negative points there are positives like there is so many sporting milestones being reached. For such a small country we compete very well against the rest of the world, in some cases we are even world champions. This makes me proud to be a New Zealander. E. g. The All Blacks finally won the rugby world cup after a 24-year drought, 3 times loosing to France. Or the New Zealand Breakers winning the Australian National Basketball League and becoming the first New Zealand team to win an Australian competition beating the Warriors in the NRL for rugby league and the Phoenix in the A-league for soccer. Or The Silver Ferns Beating the world champions in the final of the netball in the commonwealth games and finally the Kiwis who won the last Rugby League World Cup showing that national sport in New Zealand is very strong. It is important having strong national teams as it is a good reputation to have as a country, and for such a sports crazy nation it is good to see New Zealand win. Lastly, for great sportsmen and women provincial level is where is all begins on their journey to greatness. Many great sportsmen have been recognised from sports in New Zealand. E. g. Brendon McCullum who plays cricket for Otago and New Zealand got a contract for US$900,000 by an Indian cricket club, the Kolkata Night Riders. McCullum is now one of the best Twenty/Twenty players in the world. Another example is Kirk Penny. Penny had a great season for the New Zealand Breakers basketball team. A European club, Madrid Fuenlabrada signed him and he is now making his mark in Spain. This is important as it helps world-class athletes from New Zealand be known to the rest of the world. In conclusion we see that professional sport in New Zealand has its downsides being that teams are going broke or defunct but many positives like our national teams doing well and New Zealand players being recognised worldwide. We can see there are many positives and negatives but most professional sports in New Zealand are strong and I believe New Zealand sport is great.

Hinduism and Buddhism Essay Example

Hinduism and Buddhism Essay Example Hinduism and Buddhism Essay Hinduism and Buddhism Essay The term â€Å"Hinduism† came from the Greek and Persian travelers of Indus Valley. This was adopted by the Hindus; they also used the term â€Å"Veda† or â€Å"Vedic religion† which refers to the ancient texts at the core of the tradition, or the â€Å"Sanatana Dharma or the eternal Law. Hinduism is a diverse religion that is found primarily in India. The Hindus differ unlike in the practice of most religions, they believe that being acknowledge as Hindus come first because their beliefs and practices are just a component of their religion. Other religion beliefs differs in the sense that in order to be acknowledge as a follower in a certain religion you have to be able to practice first the beliefs of the group. The Hindu tradition encourages Hindus to seek spiritual and moral truth wherever it might be found. The Hindus believe that that no statement of belief can contain every rightful thing that a person must do instead they believe that an individual must realize the true meaning of life and the truth of all things according to how he is able to perceive things accordingly. They also believe that our experiences and practices with people are some of the factors in order for us to see moral and spiritual truth.The Hindus have three Gods, Brahma the creator, Vishnu the preserver and Shiva the destroyer. They believe in the so called â€Å"nirvana† which for them is the ultimate peace and happiness but in order to pursue nirvana they have to first live accordingly towards their norm and other necessities. Dharma is an important content of their doctrine. This dharma signifies the right aright knowledge in order to be in the correct path and have a correct action. The Hindus emphasize living in accordance with the dharma in order for the individual to attain the spiritual knowledge and the right course of ethical action.The Hindu tradition aims at comprehensiveness; Hinduism aims to make a person rich in a way that Hinduism will b e available to all people without having to limit their traditions and practices. It also encourages an individual to explore life in order to gain divine realization by providing diverse system in realization. Another thing about Hinduism is that it constantly experiment and assimilate new ideas.   It is not mainly concern with the origin of a thing or how a person has evolved on to his becoming, but it is more concern with realization of what is the truth through our experiences. Hinduism is very open with new ideas, teachers and practices. It is not exclusive unlike other religions but it aims to be more universal.The Hindus believe in â€Å"karma†. Karma is believed to be the condition where a person is in the present which is determined by his/her past. According to the practice of karma our actions makes up an important role in determining our position in life. It is believed that whatever choices we make directly affects us in the future. Our actions have its consequ ences. That is why in order to have good karma or consequences in life a person must make choice between doing a good thing to others and not harming them. Karma is the principal framework of ethics in Hinduism, it is also known as destiny to some, but the difference is that karma is unlike destiny where there is no freewill, in karma it is still up to the individual to make a choice and the consequences follows.According to Hinduism our body plays an important role in the goals that we want to achieve. They believe that human beings consist of not one body but three bodies. The three bodies consist of the gross physical body, a subtle body of our thoughts and feelings and an even subtler body, known as the casual bodies. This known casual body is known to have our ignorance of the truth around us. The physical body separates after death leaving only our subtle and casual body to travel on the next life. Hinduism believes in reincarnation, that is why they value every living thing t hat exists because they believe that when humans die they are either reincarnated into a plant or an animal.BuddhismBuddhism is based on the teachings of Gautama Buddha. It is a practices the spiritual development of a person in order to realize the true essence of life. They incorporate meditation into their practice in order to change one self and develop the right qualities such as awareness, kindness and the wisdom.   This experience has mold and developed the traditions of the Buddhist for more than a thousand years already that has lead many to achieve Enlightenment.Unlike other religion, Buddhism does not have to worship a God or a creator. The Buddhist teaching is straightforward and practical. They believe that nothing is permanent or fixed, everything changes. A person who practices Buddhism believes that every human action have its own consequences. Since nothing is constant, there is always a possibility for change to occur. Buddhism is available to all people and can be practice by any individual who wishes to despite their age, race or nationality. In fact many people around the worlds are practicing Buddhism because it teaches people with practical ways in realizing how to develop and utilize these teachings in order to transform themselves in a more responsible individual in control of their lives and has gained wisdom and compassion for others.There are many people practicing all over the world and is not merely concentrated in India alone. Even westerners are practicing Buddhism. They follow many different Buddhism but all are geared towards realization of the truth and having wisdom. It reflects the importance of non violence practices and that no harm should be done to other people or nay li8ving thing in this world. Everything according to Buddhism is equal. Another thing that is common among the different practice of Buddhism is the four noble truths. These four noble truths are important in order to achieve wisdom and compassion for ot hers they must be able to take this into practice. Another component of this four noble truth is practicing the eightfold path. The eightfold path basically talks about the right things to do in order to achieve enlightenment.Hinduism and BuddhismThe practice of Hinduism and Buddhism are similar in many ways. One is that they are both polytheistic. Both of this religion come from the same background and are both diverse in their beliefs about afterlife, deity and rituals. Buddhism and Hinduism believe in reincarnation, which a person after death is reincarnated, but the difference is that where the individual goes after he or she gets off the endless cycle. They are also different in terms of whom they are going to worship and not to worship.Just like other religion both Buddhism and Hinduism both have rituals and traditions to follow. After the Hindus accomplish redemption they go to moksha but the Buddhist believe that the main goal is to achieve nirvana in the afterlife.   The Hindus can achieve redemption by living in life asceticism, they need to become a holy man and relinquish all their material possessions in order to become one with the Brahma.   In order for the Buddhist to become one with the universe they need to live their lives according to the doctrine of eightfold path. This would help the Buddhist to attain nirvana. Basically the eight fold path speaks about the right that any Buddhist should possess in order to attain nirvana.Another difference between the two religion is that Hindus believe in the caste system, where it prohibits intermarriage among those Hindus that is not within their caste and their marriage are to be arrange with same people in the caste system that they are in. For the Buddhist they did not believe in the caste system and see past this. One the similarities in both religion is that they both believe in karma’ that every of our actions has its return effect on us. The Hindus believe that karma plays an importa nt role in their reincarnation as well the Buddhist. According to both of their beliefs, our action is directed towards others and every living thing in this world plays an important role on the consequences that we will achieve. The Buddhist believes that we do will come back to us. If we are to harm others therefore our karma would also inflict harm to us and that if we are good to others we will have a good karma as well.Another similarity among the two religions is they both believe in seeking for the truth in order to gain wisdom and appropriate knowledge. They are both subjective through learning and giving importance of being kind to others achieving peace and harmony within oneself. Although there are a lot of crucial differences between the two, their main similarity which is being good to others and practicing no harm to others plays an important role in molding a person.I believe that what is important in the teachings of these two religions especially in the world today were many people are driven with so much greed for themselves is that we must be good to others. Another is being responsible for actions, since everything is changing and constantly changes are also directed towards only thinking what is best for us that sometimes we are not aware that many people are hurt and suffering as a consequence of our abrupt behavior. Another importance that is important about the teachings of these two religions is having a peace of mind because when one has this a person can be of sound judgment to what he or she is doing. Being at peace of oneself also plays an important role in how we interact with others, if we are able to have an inner most peace of ourselves then we won’t have a hard time dealing with people appropriately. What is also important in the perspective of both religions is that they both stress the importance of a person being genuinely good and take responsibility in their actions. If people of today possess such character then t here would be less misunderstanding and less fighting and people would be less violent and more people would be more open to settling their problems in a more conducive and appropriate way.References:Boeree, C., G. (2000). The Basic of Buddhist Wisdom. Retrieved June 29, 2008 from http://webspace.ship.edu/cgboer/buddhawise.htmlBuddhaweb.org (2008). Essentials of Buddhism. Retrieved June 29, 2008 from buddhaweb.org/Encarta (2008). Hinduism. Retrieved June 29, 2008 from http://encarta.msn.com/encyclopedia_761555715/hinduism.htmlFwbo.org (2008). What is Buddhism? Retrieved June 29, 2008 from http://fwbo.org/buddhism.htmlLorentz, M. (2008). Basic Belief of Hinduism. Retrieved June 29, 2008 from mnsu.edu/emuseum/cultural/religion/hinduism/beliefs.html

Teratogens essays

Teratogens essays To put a definition plainly, teratogens are agents responsible for many known birth defects. Research found suggests over eight hundred known teratogens. In this paper, you will find interesting facts based on research, the relationship between teratogens and developmental psychology and some personal views based on the information and research found for this piece. Teratogens are easily classified in three different groups, these being drugs, disease and environmental. These three classifications are very broad. To be slightly more specific some commonly heard of agents classified as teratogens are given as examples. Agents classified as drugs, include prescription, non-prescription and illegal. Some frequently heard of conditions requiring prescription drugs that are known teratogens are diabetes, hypertension, and Anxiety. Other commonly heard of non-prescription and illegal teratogens are cocaine, nicotine, caffeine, and marijuana. Environmental teratogens are agents that are man made or a product of industry. Some well-known teratogens are Lead, mercury, PCBs, radiation and arsenic. Lastly, we have teratogens due to disease. Some diseases known to cause prenatal complications are HIV, herpes, Rubella, and Syphilis. This information is very common and is all provided within the college text book and from research found by the Uni versity Hospital School of Iowa. The affects teratogens can have on the developing fetus can vary greatly. Research provided from the University of Iowa on teratogens explains some of the possible outcome to exposure to certain teratogens. Listed birth defects resulting from exposure to teratogens, range from prenatal death, to physical and mental abnormalities. Exposure to medications or drugs during pregnancy can result in abnormalities such as withdrawal symptom, respiratory problems, growth retardation, developmental retardation, congenital heart defects, caudal deficiency...

Free Essays on Jainism

Bhagwan Rishabhdevji The first of the 24 Tirthankars, Bhagwan Rishabhdevji was the opening for a long list of faultless souls. From his mother’s godly dreams before his birth to his achievements during his life, Rishabhdevji made everyone think. Born of Sri Nabhiji and Matha Marudevi Rishabhdevji entered the world one night during Chaitra Krishna Paksha 8. Before his birth his mother dreamt of fourteen auspicious things: Large white bull A giant elephant having four tusks, A lion, Goddess Laxmi seated on a lotus, A garland of flowers, The full moon resplendent in the sky, The scintillating sun, A fluttering flag, A golden urn, A pond full of lotus flowers, A sea of milk, A space vehicle of gods, A heap of gems, Smokeless fire, Matha then went to Nabhiraja (an experiences scholarly person) to seek out what these dreams meant. Nabhiraja then told Matha "Devi! You will give birth to a highly endowed soul who will show the path of peace and happiness to this world" The birth was successful and two healthy twins where born. Gods and Goddesses came from around the globe to praise these two babies, and give gifts to their creator. Sri Nabhiji named the first Tirthankar Rishbhdevji, and they also had a full name they shared â€Å"Sumangala.† After a while he married a girl named Sunanda whose twin died in an accident. But he was also married to his twin Sumangala in a rite that was arranged by the gods. Prince Rishabh led a happy married life. Sumangala gave birth to Bharat, Brahmi and ninety-eight other sons, and Sunanda gave birth to Bahubali and Sundari. â€Å"Prince Rishabh was a highly gifted, farsighted and industrious individual. He had a profound insight into the human psychology. Looking at the needs the times and society he evolved numerous arts, crafts and trades and taught them to people with right aptitude and physical and mental capacities. To some he taught farming and to others the trade of agricultur... Free Essays on Jainism Free Essays on Jainism Bhagwan Rishabhdevji The first of the 24 Tirthankars, Bhagwan Rishabhdevji was the opening for a long list of faultless souls. From his mother’s godly dreams before his birth to his achievements during his life, Rishabhdevji made everyone think. Born of Sri Nabhiji and Matha Marudevi Rishabhdevji entered the world one night during Chaitra Krishna Paksha 8. Before his birth his mother dreamt of fourteen auspicious things: Large white bull A giant elephant having four tusks, A lion, Goddess Laxmi seated on a lotus, A garland of flowers, The full moon resplendent in the sky, The scintillating sun, A fluttering flag, A golden urn, A pond full of lotus flowers, A sea of milk, A space vehicle of gods, A heap of gems, Smokeless fire, Matha then went to Nabhiraja (an experiences scholarly person) to seek out what these dreams meant. Nabhiraja then told Matha "Devi! You will give birth to a highly endowed soul who will show the path of peace and happiness to this world" The birth was successful and two healthy twins where born. Gods and Goddesses came from around the globe to praise these two babies, and give gifts to their creator. Sri Nabhiji named the first Tirthankar Rishbhdevji, and they also had a full name they shared â€Å"Sumangala.† After a while he married a girl named Sunanda whose twin died in an accident. But he was also married to his twin Sumangala in a rite that was arranged by the gods. Prince Rishabh led a happy married life. Sumangala gave birth to Bharat, Brahmi and ninety-eight other sons, and Sunanda gave birth to Bahubali and Sundari. â€Å"Prince Rishabh was a highly gifted, farsighted and industrious individual. He had a profound insight into the human psychology. Looking at the needs the times and society he evolved numerous arts, crafts and trades and taught them to people with right aptitude and physical and mental capacities. To some he taught farming and to others the trade of agricultur...

Repercussion of the Reformatio essays

Repercussion of the Reformatio essays The Reformation first spread to the Netherlands and Scotland, where it was used as a vehicle for self-determination. The Reformation spread to France, and a Protestant religion was formed, the followers were called Huguenots. Calvinism became dominant in Scotland. In England, Henry VIII wished to divorce his wife, Catherine of Aragon. When the Pope refused to annul the marriage, Henry divorced her and Henry VIII was excommunicated from the Church. Henry created a Protestant religion, which was run by the Anglican Church. Healso urged Parliament to pass the Act of Supremacy, making the Monarch head of the Anglican Church; The Act of Supremacy was passed. Thus, one of the greatest revolutions of all time was the Reformation: a conflict sundering Catholics and Protestants during the 16th and 17th century; in consort, new beliefs and faiths emerged from reformers (Martin Luther) along with the Counter-Reformation, impacting the people. Although most people during the Renaissance disagreed with medieval ways, the rich Catholic Church still preserved many medieval ways. People began to disagree with Church customs. In the late 1300's, an English priest and teacher at Oxford University, named John Wycliffe declared that people should be able to read the Bible for themselves. Although the Church protested, Wycliffe's followers translated the Bible into English and handed copies out all over the English countryside. His ideas soon spread into Bohemia, where a preacher named Jan Hus spread the ideas even more. The ideas of Wycliffe and Hus influenced the most important reformer, a monk named Martin Luther. Luther had protested for years that many clergy were selling indulgences: pardons for sins without making it clear that people must sincerely repent their sins. He attacked the monk Johann Tetzel for deceiving the people. Eventually, he became angry enough, nailing a complaint, called The Ninety-Five Theses, to a Church door. The Nin...

The United Monarchy of Israel and Judah

The United Monarchy of Israel and Judah After the Exodus and before the division of the Hebrew people into two kingdoms was a period known as the United Monarchy of Israel and Judah. After the Exodus, which is described in the Biblical book of the same name, the Hebrew people settled in Canaan. They were divided by tribe, with the bulk of the tribes residing in the northern regions. Since the Hebrew tribes were frequently at war with neighboring tribes, the tribes of Israel formed themselves into a loose confederation, which required a military commander to lead it. Judges, who partially served in this capacity (as well as serving in legislative and judicial capacities), accrued power and wealth over time. Eventually, for military and other reasons, the followers of Yahweh decided they needed more than a military commander a king. Samuel, a judge, was chosen to appoint a king for Israel. He resisted because a king would compete with the supremacy of Yahweh; however, Samuel did as bid [see: 1 Samuel 8:11-17], and anointed Saul*, from the tribe of Benjamin, as the first king (1025-1005). David (1005-965), from the tribe of Judah, followed Saul. Solomon (968-928), son of David and Bathsheba, followed David as king of the united monarchy. When Solomon died, the United Monarchy fell apart. Instead of one, there were two kingdoms: Israel, the much larger kingdom in the north, which split apart from the southern kingdom of Judah (Judaea). The United Monarchy period ran from c. 1025-928 B.C. This period is part of the archaeological period known as Iron Age IIA. Following the United Monarchy, the Divided Monarchy ran from about 928-722 B.C. *There is a problem with the dates of Saul since it is said that he ruled two years, yet must have ruled longer to encompass all the events of his reign.

Denisova Cave - First Evidence of the Denisovan People

Denisova Cave - First Evidence of the Denisovan People Denisova Cave is a rockshelter with important Middle Paleolithic and Upper Paleolithic occupations. Located in the northwestern Altai Mountains some 6 km from the village of Chernyi Anui, the site shows human occupation from the Middle Paleolithic to the Late Middle Paleolithic, beginning ~200,000 years ago. Most importantly, the cave is where the first evidence was discovered of Denisovans, a newly identified species of human being. Key Takeaways: Denisova Cave Denisova Cave is a rockshelter in the Altai Mountains of Siberia.First location where new hominid species Denisovan was identified, reported in 2011Human occupations include Neanderthals, Denisovans, and one individual of Neanderthal and Denisovan parentageCultural remains are similar to that found at Mousterian (Neanderthal) Upper Paleolithic sitesOccupations date between 200,000 and 50,000 years ago The cave, formed from Silurian sandstone, is ~28 meters above the right bank of the Anui River near its headwaters. It consists of several short galleries extending out from a central chamber, with a total cave area of some 270 sq. m. The central chamber measures 9x11 meters, with a high arched ceiling. Pleistocene Occupations at Denisova Cave Excavations in the central chamber at Denisova have revealed 13 Pleistocene occupations between 30,000 and ~125,000 years bp. The chronological dates are by and large radiothermalluminescence dates (RTL) taken on sediments, with the exception of Strata 9 and 11, which have a handful of radiocarbon dates on charcoal. The RTL dates on the lowest are considered unlikely, probably only in the range of 125,000 years ago. Stratum 9, Upper Paleolithic (UP), Mousterian and Levallois, ~46,000 (OIS-2)Stratum 11, Initial Upper Paleolithic, Altai Mousterian, ~29,200-48,650 BP (OIS-3)Strata 20-12, Later Middle Paleolithic Levallois, ~69,000-155,000 BPStrata 21 and 22, Initial Middle Paleolithic Levallois, Mousterian, ~171,000-182,000 BP (OIS-5) Climate data derived from palynology (pollen) and faunal taxa (animal bone) suggests that the oldest occupations were located in birch and pine forests, with some large treeless areas in higher elevations. The following periods fluctuated considerably, but the coldest temperatures occurred just before the Last Glacial Maximum, ~30,000 years ago, when a steppe environment was established. Hominins Hominid remains recovered from the cave include four Denisovans, two Neanderthals, and one individual, Denisova 11, represented by a fragment of a long bone, that genetic investigations indicate was the child of a Neanderthal mother and a Denisovan father. The individual was at least 13 years old at death: and her genetic makeup indicates that her father, too, was the result of sexual congress between a Neanderthal and a Denisovan. The earliest Denisovan in the cave lived between 122.7–194.4 thousand years ago (kya); another lived between 105.6 and 136.4 kya; and two lived between 51.6 and 76.2 kya. Neanderthals lived between 90.0 and 147.3 kya; and the Denisovan/Neanderthal child lived between 79.3 and 118.1 kya. The most recent date is not that different from the nearby Ust Ishim site, an Initial Upper Paleolithic site dated between 45–48 kya, leaving the possibility that Ust Ishim may have been a Denisovan occupation. Denisova Cave Upper Paleolithic Although the site is for the most part stratigraphically quite intact, unfortunately, a major discontinuity separates the two UP levels 9 and 11, and the contact between them is significantly disturbed, making it difficult to securely separate the dates of the artifacts in them. Denisova is the type site for what Russian archaeologists have called the Denisova variant of Altai Mousterian, belonging to the Initial Upper Paleolithic period. Stone tools in this technology exhibit use of the parallel reduction strategy for cores, large numbers of laminar blanks and tools fashioned on large blades. Radial and parallel cores, limited numbers of true blades and a diverse series of ​racloirs are also identified in the stone tool assemblages. Several remarkable art objects have been recovered within the Altai Mousterian layers of the cave, including decorative objects of bone, mammoth tusk, animal teeth, fossilized ostrich egg shell and mollusk shell. Two fragments of a stone bracelet made of drilled  worked and polished dark green chloritolite was discovered in these UP levels at Denisova. A set of bone tools including small needles with drilled eyes, awls and pendants, and a collection of cylindrical bone beads has also been found in the Upper Paleolithic deposits. Denisova contains the earliest evidence of eyed needle manufacture in Siberia. Denisova and Archaeology Denisova Cave was discovered over a century ago, but its Pleistocene deposits were not recognized until 1977. Since then, extensive excavations by the Russian Academy of Sciences at Denisova and nearby sites of Ust-Karakol, Kara-Bom, Anuy 2 and Okladnikov have recorded considerable evidence about the Siberian Middle and Upper Paleolithic. Selected Sources Douka, Katerina, et al. Age Estimates for Hominin Fossils and the Onset of the Upper Palaeolithic at Denisova Cave. Nature 565.7741 (2019): 640–44. Print.Krause, Johannes , et al. The Complete Mitochondrial DNA Genome of an Unknown Hominin from Southern Siberia. Nature 464.7290 (2010): 894–97. Print.Martinà ³n-Torres, Marà ­a, Robin Dennell, and Josà © Marà ­a Bermà ºdez de Castro. The Denisova Hominin Need Not Be an out of Africa Story. Journal of Human Evolution 60.2 (2011): 251–55. Print.Mednikova, M. B. A Proximal Pedal Phalanx of a Paleolithic Hominin from Denisova Cave, Altai. Archaeology, Ethnology and Anthropology of Eurasia 39.1 (2011): 129–38. Print.Reich, David, et al. Genetic History of an Archaic Hominin Group from Denisova Cave in Siberia. Nature 468 (2010): 1053–60. Print.Slon, Viviane, et al. The Genome of the Offspring of a Neanderthal Mother and a Denisovan Father. Nature 561.7721 (2018): 113–16. Print.Slon, Viviane, et al. A Fourth Denisovan Individual. Science Advances 3.7 (2017): e1700186. Print.

The Agony of Vietnam Essay Example | Topics and Well Written Essays - 1000 words

The Agony of Vietnam - Essay Example Most persons prefer narrating their ordeals from an optimistic perspective. Typically, knowledge from testimonies was obtained from some exceptional persons who represented a bulk of those who participated in the war, either directly as combatants or indirectly as supporters and protestors. As a thesis statement, it appears Vietnam War caused significant physical and psychological sufferings to Americans both at home and away in the battlefield. In order to understand events and experiences from Vietnam War, historians have preferred the use of oral interviewing techniques. Responses from such techniques are contained in chapter 10 of the book â€Å"Discovering the American Past.† The first interviewee in the book is a college student named John. When the Vietnam War commenced, the responded had just joined college. During that time, American armed forces needed more soldiers for the war. Consequently, there was a pending legislative draft in congress recommending for mandatory incorporation of college aged youth into the army. In case of poor college performance, one had higher chances of being incorporated into the military. Therefore, eligible college students had to keep their grades high or risk college deferments, which would inevitably land them into the military (Becker and Glover, 317). As the Vietnam War intensified, college students started engaging in deliberate debates. Some of them hailed from conservative families while others were from liberal backgrounds. Despite the difference in their family backgrounds, all the youth were forced into an era of awakening as they encountered realities from the real world away from the shelters of their paren tal homes. The second interviewee was also a college student named Johnson together with his college sweetheart Hanna. Both respondents are from an African- American community. During the war, blacks and the poor citizens in America were forced

Race and Ethnicity Essay Example | Topics and Well Written Essays - 1000 words

Race and Ethnicity - Essay Example f the world to the other in order to get education, employment, engage in business and commercial activities, obtaining therapeutic aid medical treatments, visiting relatives, friends and historical places, attend mega sports and cultural events and others. Moreover, immigration policies launched by the developed nations have also motivated the people to move from pole apart regions to settle down permanently. In addition, colonialism during Europeans scramble for Africa in 18th and 19th centuries accelerated assimilation and acculturation of different races and regions. Constant and continuous interaction among the people of different races and ethnic groups gave birth to amalgamation of new communities and social groups. The term race and racial group signify the group of people containing specific physical features, complexion and traits. Color of skin, shape and form of hair on head, presence of hair on body, height and physical appearance differentiate the people of one race from the other. The examples of different races include African Blacks, Asian, Caucasians, White people, yellow people of Japan, China and Hong Kong and others. "In United States, skin color is an obvious difference. On a cold winter day when one has clothing covering all, but ones head however, skin color may be les obvious than hair color. (Schaefer, 2006:5) Thus, race specifies the origin of the people living as minority in a great country like USA, which cannot lose its identity even after living for many decades in the region other than and outside their own. Ethnic group, on the other hand, refers to the cultural divergence among the people living in the same region or area. Since every group of people maintains its own literature, language, norms, traditions, mores and cult, it looks different from other groups prevailing in the society. As local, and native communities have their own culture and language, which may be different from other groups of people. The same is the case

Business Plan Essay Example | Topics and Well Written Essays - 750 words - 2

Business Plan - Essay Example In the global market, computer and mobile demand has grown higher while in the local market, the demand is reducing. The Europe market has portrayed a more friendly environment and the hope for business development. Competitive analysis Being a new company in the market, Webcore has experienced a lot of competition from companies that sell computing products. The main competitors in the market include dominant companies such as Global Business Machines, Micro-Tech and Advance technology. The main strength of these companies is that they enjoy a good reputation for having built their name of the years. In addition, the companies have more than five products while Webcore has only two products. The ability of these companies to differentiate in the market have given them an advantage over Webcore. However, just like any other companies they are already feeling the pressure of competition within the market. However, while Webcore still has the opportunity to grow, these companies have r eached their optimal stage of the business cycle and are in verge of entering business recession. Webcore has the opportunity to penetrate deeper into both the local and international market, and to launch new products in the industry (Rhonda, 2003). The threat that exist in the market is the high number of new companies that they are entering the market and more expected in this financial year. Target Market and Customers Webcore has laid plans to satisfy its short term goals by expanding its market segment and creating new distribution channels. To extend its geographical scope, the company is going to establish a new branch in California to target the growing demands of computers in this city. In New York, there are plans to open new distribution channels in this city to target the high demand for Pro-book computers in this city among the middle level customers (Rhonda, 2003). Plans are underway to establish partnership with Whole Stock distributors in New York to develop a new c hannel for its products. It is expected that this move will optimize the sales in this country and hence increase the company marginal profit. Secondly, the company is establishing an on-line selling platform where customers can register as members and order their products on-line. Product or Service Line Currently, the company two main products include Webcore Pro and Webcore pro-book. The company intends to differentiate by investing in non-computing products whose demand is growing in the market. With introduction of printers and mobile phones in the market, the company aims at attracting satisfying the demand for these products that seems to grow each year. At the same time, the company intends to increase its production of Webcore Pro computers that seem to be attracting more customers into the business as compared to the Pro-book. Advertising Plan Webcore has laid strategies to roll out its products by investing $1000 in advertisement in the television media and newspaper. The expectation of this program is that the public will become aware of the products and services that Webcore will be offering during this financial quarter. The company advertisement will appear on the newspaper at least twice every week to allow and each day on all television service providers. By ensuring the public are aware of the products, the company will expect more buyers this year than any other years when little advertisement was evident (Rhonda,

WRITTEN PAPER Essay Example | Topics and Well Written Essays - 1250 words

WRITTEN PAPER - Essay Example Given the nature of options available, the selection of role model for the given field will be Oprah Winfrey. Being a gifted and talented personality herself, various attributes of given global context such as emergence of feminism and counter culture, technological advancement and development of tabloid talk shows as an accepted genre, allowed her to progress well in her career. Oprah Winfrey managed to emerge as a leading brand name from a local radio station to a news channel and then the TV show having a viewership of millions per episode (Garson, 2004). Despite a troubled childhood, Oprah began working as an anchor in the local TV station however the monotony offered by this position pushed her to move foreword to another chat show with declining ratings. Her communication style and ability to relate to audience made the ratings spiked within months. The resultant was a creation of a leading TV show which was her own product called the Oprah Winfrey show that ran for over twenty five years (Garson, 2004). Another important name on her credentials is The Oprah Winfrey book club whose credibility has driven many authors and their work to top selling charts (Ward, 2011). Other than that, she has also worked in several movies as well. Although Oprah appears to be a media person however her PR strategies and ability to promote transparent journalism are some of the traits required for being an effective international communication strategist or a policy maker for global clients. After using TV as a medium for leaving her mark, she moved onto print media and has launched a women’s magazine with the name O followed by a launch of a radio station. It can be seen that Oprah has fully utilized all media at the right times to reach her viewers. However, more than the selection of right media at the right time, she has presented herself as a media personality who is reliable and responsible and can be trusted by audience. Her major